It’s 1pm and in 2 hours I will be on site setting up the event at our new venue: Dukes Meadows Golf and Tennis.
Now this venue is not in the middle of London. Nor is it easy to get to… there isn’t even a tube link. They only have a train link (whatever the hell that is) and large carpark.
Now, surely you’re thinking this is not a good place to do comedy, and part of me would 100% agree, though the venue stood confident and announced ‘We have 30k on our mailing list’.
30k, holy moly that’s a lot of people. 1% return along would bring in 300 people. The venue that stated “We can hold 300 people easy peasy”. Double wow.
They have their own following, We wouldn’t even need to push people to come to the venue, there’s already so many people who already come here… let’s book the comics, get the flyers printed.
Ok, roll forward 6 weeks and here we are about to set up for tonight’s comedy night. This is the big one. Notting Hill struggled due to location (or that’s what I decided to help protect the ego…)
This will be different. It will be a success, it will… right?
I’ve just checked the tickets sales and it is not exactly 300… or even 200… shit if we are being honest it isn’t even 100… oh no, it looks like we could be in for a fun ride.
No need to panic, the 2 days leading up to the event are the days the most tickets are sold. Though yesterday we sold zero… and today ummm… ok let’s all start panicking.
Luckily I didn’t believe for a second the venue had 30k on their mailing list, nor did I believe for a second that they would bring in any ticket sales. I had set up my own social media team and they had worked on it for 6 weeks to build awareness.
Also I had given away 100 tickets to different gyms and hair salons in the hope of bringing in another 40 people.
We will have to wait and see who comes through the door. From my perspective I will be enjoying the comics performing tonight, even though my ticket to watch tonight show could be the worlds most expensive ticket in the world!